Digital Marketing Success

Attract a larger audience, engage with them better, improve conversions, and keep them coming back for more.

Skills

Here’s a list of the different ways I can help your organization.

Portfolio

View some of the marketing collateral, websites, and videos I’ve designed created.

Testimonials

I create marketing initiatives that work… but don’t take my word for it.

Contact

I would love to set up a time to talk about your marketing needs.

Download My Free E-Book

To get FREE access to a copy of my short branding tips eBook:

Funny Face: 5 Things You Can Do TODAY to Add a Memorable Character To Your Business

simply sign up for my email list by clicking the link below and completing the form on the next page.

Ready to Upgrade Your Digital Marketing?

If you are looking to start making things happen in your digital marketing, you’ve come to the right place. I’m Rich Cruz, a Chicago-native Marketing Professional, who crafts effective strategies for marketing projects and operations driving unprecedented success. When your company is ready to construct an integrated marketing plan that aligns with your organization’s goals and vision, that delivers results, and that can be tracked to best measure those results, let’s work together to make thing happen.

What I do…

I’m a Digital Marketing Professional with exceptional expertise and experience in website UX design and development, inbound marketing, branding, content development, paid advertising, art direction, keyword research, analytics, CRM, and web design. I want to help your company’s digital ecosystem be primed for success. I strive to develop and track digital marketing efforts including marketing automation, SEO, SEM / PPC, display advertising, and integrated marketing. Those who have worked with me have said that I possess outstanding team leadership, problem solving, communication and interpersonal skills, but don’t take my word for it — just visit my LinkedIn profile.

I’ve been helping companies to improve their marketing efforts to deliver the best possible ROI for well over ten years. I have the following credentials, the knowledge from which have helped me to increase traffic by as much as 202%, online conversions as much as 600%, and ROI on marketing efforts as much as 2950%:

  • Google Adwords Certified
  • Google Analytics Certified
  • HubSpot Inbound Marketing Certified
  • HubSpot Email Certified
  • HubSpot Contextual Marketing Certified
  • MBA

Companies that typically hire me:

  • Struggle with understanding their digital marketing systems or lack a system that integrates well with sales.
  • Wish to have more insight to what drives their businesses’ successes and failures.
  • Know they want to use Inbound Marketing and Marketing Automation, but don’t quite know how to do so effectively.
  • Feel they may be spending too much money in the wrong places and failing to see ROI.
  • Want a roadmap to successful marketing in iterative stages.
  • Desire more qualified web traffic and social media followers and interactions.
  • Are having difficulty completing marketing projects.
  • Use Salesforce or another CRM and wish to have the ability to better qualify leads and track interactions that lead to sale.

How I Add Value…

With marketing as my medium and your company as my canvas, we can together:

  • Create measurable winning marketing campaigns destined to drive top-line sales as much as 36% higher.
  • Manage projects to ensure high quality, realized expectations, and timely delivery.
  • Systematize and hone marketing operations to grow revenue and improve profitability as much as 20%.
  • Design digital marketing plans which increase traffic by as much as 202%, reach by as much as 4516%, and conversions as much as 600%.
  • Drive an increase in sales volume and value with integrated marketing systems into your company’s CRM.

Let’s get started with a conversation. Just click here to contact me today!

Think About Goals with Digital Marketing

In my experience, many companies still treat digital marketing like a “set-it-and-forget-it” Ronco product. It really doesn’t work that...

Neglect Is Weakening Your Marketing Efforts

Our daily lives are busy. This weekend I found myself finally with a couple of extra hours to walk around my house. I hadn't realized how...

Five Qualities of Effective Leadership

At the end of June 2015, I had the pleasure of spending the week volunteering with Boy Scout Troop 358 at Summer Camp at which I attended...

Lesson from the Scouts: Be Prepared

This week I'm spending time at summer camp in Ohio with my son's Boy Scout Troop. While on this excursion, we leaders are taking our...

Want to get found in social media? It’ll cost you…

As many of you may know, the rules changed in January 2015 with regard to what social content on Facebook will show in the newsfeed for...

Email Marketing: Keep It Incredibly Simple

I cannot begin to tell you how many people I've met in the last few years who try to stuff EVERYTHING they can into an email blast, and...

Write It Down: Your Thoughts and Your Success

For over ten years now I've had a coach of some kind. Whether it was my personal coach throughout grad school or the series of...

Reason Your Business Might Suck #2: You Set Your Price and / or Margins Too Low

You are / were in a hurry to go out of business, if you are / were playing limbo with pricing. It’s a pretty simple formula really: your...

Reason Your Business Might Suck #1: You Wrote No Business Plan

It's been a while since I wrote a blog post (perhaps soon I may explain some of the reasons why in a subsequent post). Please do leave...

Tell Your Story…

Why is it that someone does business with you? Is it because you’re the best–well, perhaps, but let’s dig a little...

Contact Me Today

    First Name*
    Last Name*
    Email*
    Phone*
    Your Message