by Rich Cruz | Jul 9, 2011 | Blogging, Business, Communications, General Business, Marketing, Relationship marketing
One of the themes that has come up more than once within the last week is, “I don’t know what to write about,” when it comes to writing compelling blogs or copy. I think that, just like with anything else we do in life and business, the idea is that...
by Rich Cruz | Mar 24, 2011 | Blogging, Branding, Business, Communications, General Business, Marketing, Relationship marketing, Sales
Today has been quite a day. I’ve had three very profound conversations with three influential business people who have asked me about how to improve the effectiveness of their blogs. In the past, each person wrote the “nuts and bolts” about their...
by Rich Cruz | Feb 15, 2011 | Business, Business systems, Communications, General Business, Management, Marketing, Networking, Relationship marketing, Sales
As I mentioned last week, I attended a networking seminar presented by Dane Sanders at The Marketing Solutions Lab and Alex Livieratos of Business Power Coach. Something that really struck a chord with me at this seminar: my 30-second infomercial (quite frankly)...
by Rich Cruz | Feb 1, 2011 | Business, Business systems, Communications, General Business, Management, Marketing, Sales
So the Chicagoland area between February 1st and 2nd is experiencing one of the worst snowfalls of my (soon-to-be) 35 years on this planet. We’ve shut the doors (save to put the dog out), and settled in for the snow storm of the year. What’s amazing is...