by Rich Cruz | Oct 10, 2016 | General Business, Inspiration, Internet marketing, Marketing, Planning
In my experience, many companies still treat digital marketing like a “set-it-and-forget-it” Ronco product. It really doesn’t work that way. It’s not enough just to create a website and a social presence to make things happen. Developing a following, growing...
by Rich Cruz | Jun 30, 2015 | Branding, General Business, Inspiration, Marketing, Planning
This week I’m spending time at summer camp in Ohio with my son’s Boy Scout Troop. While on this excursion, we leaders are taking our Introduction to Outdoor Leadership Skills training as well as our CPR re-certification training. The Boy Scout motto,...
by Rich Cruz | Jun 22, 2014 | Business, General Business, Inspiration, Life Balance, Planning
For over ten years now I’ve had a coach of some kind. Whether it was my personal coach throughout grad school or the series of professional coaches I’ve had throughout my career as an entrepreneur and consultant, I’ve often sought the wisdom,...
